Thursday, May 15, 2014

Everything I Know About Fundraising In One Slide

Speaking at The Wheel conference today, I managed to get everything I know about Fundraising in to one PowerPoint slide.

Here we go:

1.People Donate Emotionally.
2. Keep It Simple.
3. It’s Not About You.
4. Make A Personal Connection.
5. Ask.
6. Transparency. Obviously.

*Obviously there's more to it than that. And the seminar itself was scattered with loads more insights, anecdotes, examples and stuff. It was just brilliant. You should have been there.


  1. A cynical approach to fundraising which seeks to manipulate rather than inform and seek money without accountability.